Building an Agentic Workforce: What We've Learned from 30,000 AI Agents
ProsusProsus is building an agentic workforce across the group, with over 26,000 AI agents built as of December 2025 toward a target of 30,000 by end of March. At portfolio company iFood (Brazil), a Restaurant Account Executive Agent used daily by over 200 associates automates restaurant performance reporting, performing manual work equivalent to 40 full-time employees. A Data Analyst Agent lets employees query data in natural language without technical expertise. Prosus shifted from abstract workshops to hands-on sessions embedding the AI team into functions like communications, HR, sales, finance and legal to drive adoption, and tied agent creation to performance reviews and bonuses. Across the group, Prosus estimates it has created the equivalent of 1,000 full-time employees in capacity.
Overview
Prosus is building an agentic workforce across the group, with over 26,000 AI agents built as of December 2025 toward a target of 30,000 by end of March. At portfolio company iFood (Brazil), a Restaurant Account Executive Agent used daily by over 200 associates automates restaurant performance reporting, performing manual work equivalent to 40 full-time employees. A Data Analyst Agent lets employees query data in natural language without technical expertise. Prosus shifted from abstract workshops to hands-on sessions embedding the AI team into functions like communications, HR, sales, finance and legal to drive adoption, and tied agent creation to performance reviews and bonuses. Across the group, Prosus estimates it has created the equivalent of 1,000 full-time employees in capacity.
The challenge
Adoption of Prosus's agent-building tools was slower than expected because most non-technical colleagues assumed that building AI agents was something engineers do, not lawyers or accountants — the primary barriers were psychological and cultural rather than technical.
The solution
Prosus is building an agentic workforce across the group, with over 26,000 AI agents built as of December 2025 toward a target of 30,000 by end of March. At portfolio company iFood (Brazil), a Restaurant Account Executive Agent used daily by over 200 associates automates restaurant performance reporting. A Data Analyst Agent lets any employee query data in natural language with no technical expertise required. Prosus shifted from abstract workshops to hands-on sessions embedding its AI team into functions like communications, HR, sales, finance and legal, co-building agents directly with employees, and tied agent creation to performance reviews and bonuses.
Reported business value
The Restaurant Account Executive Agent performs manual work equivalent to 40 full-time employees at iFood. Across the group, Prosus estimates it has created the equivalent of 1,000 full-time employees in capacity.
Sources
Open any source and check the claim yourself — that is the point of the register.
This record was researched and written with AI assistance, and its claims were checked against the sources above. (EU AI Act art. 50 transparency notice.)
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